How to Optimise Your Listings’ Performance with These Tools

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It’s a never-ending race and battle to win; especially in this hyper-competitive market you’re in.

There’s always a newer project, a better development, a more promising listing and newer and hungrier real estate professionals emerging every single day.

If you want to continue staying in the race (and winning it), you cannot merely work hard – you need to work smart by optimising your listings’ performances with these tools.

Best news of all is all these tools are readily available and easily accessible to you right now.

So, let’s begin!

The first step to take before embarking on any journey, is to know where you are now; so you can pick the right direction.

And the best way you can do this is by checking out your individual listing’s Listing Performance Insights on AgentNet.

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Now that you get a feel of where each of your listings are at – it’s time to act!

Boost Your Way to the Top

Boost is your best friend on AgentNet. Why?

With Boost, you enjoy 3 awesome benefits!

1. Rank higher than regular listings

Give your listings the exposure they need and put them in front of our 5 million monthly visitors.

2. Get your face on it

Regular listings only come with the Agent Partner’s name, but Boost listings come with your Agent Profile picture too!

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Help your clients put a face to your name and grow your own personal branding.

3. Cut out the distractions

Boost listings’ detail pages are totally ads-free – so you get 100% of your client’s attention.

Tip: Ease your work and automate your Boost date and time through Auto-Boost!

P.S. Don’t forget to Repost your listing too, so it can be the ‘freshest’ and rank the highest possible!

Stand in the Spotlight

Don’t be shy – be outstanding!

Spotlight your listings now and give them the visual and branding uplift they deserve to stand out from other listings. Not only is your Headline prominently displayed, you also get:

  • Larger Search Results Tile and Profile Photo: most of us are visual people, so this is a huge win!
  • Grey Gradient: We did consumer research on this and found that listings with this grey gradient enjoyed significantly higher engagement.
  • Image Carousel: All your client needs to do is swipe to view more listing photos directly on the search results page
  • Direct Contact: Your Spotlight listing comes with a contact feature, so your client can reach out to you as soon as possible!

Know When & Where to Capture Your Leads

Have you been up to date with our monthly edition of When & Where to Focus Your Listings?

In the last week of every month, we bring you insightful and actionable analysis based on the latest consumer data. Here’s November 2020’s edition!

Through these findings, you get to understand when your clients are most actively searching for property and which districts have market opportunities for you.

So, head on over to your AgentNet and start optimising your listings’ performance right now!

There are tonnes more ways for you to leverage and maximise your AgentNet. Head on over to PropertyGuru Academy to see our latest courses and get the most out of being our Agent Partner.

In the meantime, keep positive and test negative!

Being a better partner for you,
PropertyGuru Team

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