About HDB Estate Featured Agent

Position yourself as an expert of a HDB Estate

By PropertyGuru   •  

HDB Estate Agent is a unique branding opportunity and a great way for agents to match with  property seekers, owners and any other agents looking to co-broke. This feature ensures potential clients always have you in mind as the number 1 property agent to go to whether for buying, selling or renting.

HDB Estate Agent can enjoy prominent visibility on these pages:

HDB Estate Details page on Website

Your profile will be prominently featured, in random order, on this page. Be set to capture the attention of potential buyers as this page contains essential information about the estate you have chosen to stand out in.

Note: Only 7 Featured Agent ad slots are available per estate with a minimum booking period of 3 months. 

You can view your HDB Estate Featured Agent bookings through AgentNet

You will see all the active bookings. Click on your preferred project title to select the listings to be prioritised.

Select one Sale listing and One Rent listing to be prioritised. If you did not select any listings to be prioritised or when the prioritised listing selected by the agent does not meet the search criteria, the most recent listing is be picked and prioritised.

Once the listings are selected successfully, the icon in the project tile turns green. And the number of priorisited listings will be shown too.

HDB Estate Listings on both Website and Mobile App (Rent/Sale)

One relevant listing from each Featured Agent will be prioritised and will appear within the top search results in random order for the chosen estate.

One of your listings will be prioritised on top of Boost and regular listing searches to stand out from the competition.

From 03 Jan 2022, all Featured Agent slots will be booked by Prime Credits. The number of Prime Credits needed to Book, Reserve or Extend a Featured Agent slot is determined by Optimus algorithm which takes into consideration competition and listing supply, by property type, location, project and more. This means the Prime Credits required changes with market conditions to deliver maximum value for each Featured Agent.

Contact our friendly Account Managers today for an estimated range of Prime Credits required for your Featured Agent slot.