Maintain professionalism and fairness in every interaction

As a property agent, your communication reflects not only on you but also on the real estate profession as a whole. Every reply—especially to new enquiries—should be professional, respectful, and neutral.

What Is Considered Inappropriate or Unprofessional?

Avoid making assumptions or decisions about property seekers based on personal characteristics such as:

• Name

• Age

• Race

• Gender

It’s important to get to know your property seekers first before forming a conclusion. Dismissing enquiries based on superficial details is unprofessional and can potentially violate anti-discrimination guidelines.

💡 Tip: Stay neutral and inclusive in your language. Focus on the property fit—not personal attributes.

How to Ensure Your Replies Are Professional

Whether the enquiry comes from a buyer or tenant, the tone of your response should always be:

• Courteous

• Clear and informative

• Free of bias

Recommended Communication Templates

• Initial Response Template

Hi <property seeker’s name>,

Thank you for your interest in my listing at <listing location>.
To better understand your requirements, could you please provide the following details:

1. Full Name
2. Age
3. Race
4. Gender
5. Occupation
6. Preferred Lease Period

I’ll get back to you as soon as possible. Thank you!

• If the Seeker Is Not a Match

Thank you for your interest.
I apologise, but the landlord has very specific requirements that your profile may not meet.

However, I may have other listings that are better suited for you.
I’d love to help—please let me know more about what you’re looking for,
and I’ll check if I have something that fits your needs.

• If the Seeker Is Invited for a Viewing

Thank you for your reply.
I’d be happy to schedule a viewing with you.
When are you available?

I look forward to hearing from you. Thank you.

Maintaining professionalism in your replies helps you build trust and foster long-term client relationships. These templates can guide your tone and approach—making sure you stay respectful, efficient, and compliant.

For general enquiries, please reach out to our Customer Service at the following:

• Phone: 6238 5971 (Mon – Fri 9am – 6pm, closed on PH)
• Email: custcare@propertyguru.com.sg

For technical assistance, please message us via WhatsApp at 9298 1629 (Mon – Fri 9am – 6pm, closed on PH) and we will get back to you within 1 working day.