Understanding Dynamic Pricing for Your Listings #
Dynamic pricing is a pricing model introduced to create a fairer, healthier property marketplace.
It calculates the number of Ad Credits required for actions like Post, Repost, Boost, Turbo, Turbo Pro and Promoted Listings, based on real-time market conditions.
The amount of credits required are calculated based on:
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Market demand: How competitive your area or property type is
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Listing supply: How many similar listings are active
In short:
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High demand or intense competition? More credits may be required.
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Lower competition? Fewer credits may be needed.
You’ll always see the exact credit amount needed before confirming any action in AgentNet.
Frequently Asked Questions #
Why do we use Dynamic Pricing?
Dynamic pricing helps keep the marketplace efficient and authentic by:
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Discouraging spam, duplicate, and low-quality listings
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Rewarding genuine, well-presented listings with fairer credit usage
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Helping serious property seekers find the right properties faster
This benefits everyone:
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Property seekers see quality listings, and
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Agents get better exposure for genuine listings.
Where Does Dynamic Pricing Apply?
Dynamic pricing currently applies to all listings on PropertyGuru and CommercialGuru.
Will I be Charged with Additional Credits if I Edit My Listing?
No. The number of Ad Credits deducted is based on the first creation of your listing or booking. Editing a listing does not consume additional credits.
How to Check Credits Required Per Action?
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When you are posting a new listing: Credits required for each action will be shown on your listing’s Summary page.
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When you are checking on all your listings: On the Listings page, credits required for each action will be shown under each listing.
Do Credits Required Per Action Change?
Ad Credit required per action can increase or decrease over time depending on market conditions.
You’ll always see the updated credit required before confirming any action.
Are Credits Required Per Action the Same for All Agents?
All agents see the same number of credits for the same listing type in the same project or location.
Is There a Range for the Number of Credits Required Per Action under the Dynamic Pricing?
There is no fixed range on the credits required. However, we regularly moderate credit adjustments to keep costs reasonable and sustainable for agents.
What About Auto Campaigns (Auto-Repost, Auto-Boost, Auto-Turbo, Auto-Turbo Pro)?
When setting up an auto campaign:
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You’ll be shown a projected forecast of credits needed based on current pricing.
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However, actual credits deducted may be higher or lower over the campaign duration as pricing changes dynamically.
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Credits are only deducted after each completed action (Repost/Boost/Turbo/Turbo Pro).