Lead Management: Connect with clarity. Pitch with confidence. #
Managing enquiries can get overwhelming, especially when they’re scattered across WhatsApp, phone calls, and emails. Lead Management on AgentNet brings all your PropertyGuru leads together in one place, helping you prioritise, personalise, and follow up effectively.
Whether you’re handling dozens of enquiries daily or simply want deeper insights into each lead, Lead Management gives you the clarity and context you need to work smarter and close more deals.
How Does Lead Management Work? #
As an agent, you may be familiar with these challenges:
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Scattered conversations: Leads arrive through WhatsApp, calls, and emails—making it easy to miss or forget some.
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Overwhelming volumes: It’s hard to know who to contact first when enquiries pile up.
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Little context for leads: Without insights like budget or urgency, personalising your follow-ups is a guessing game.
Lead Management solves this. Instead of juggling multiple threads and spreadsheets, you get a single, structured dashboard inside AgentNet that organises every enquiry.
With Lead Management, you can now:
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Spot serious leads first with quality tags (Hot or Warm).
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Prioritise follow-ups using enriched lead data like budget, urgency, and search behaviour.
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Personalise your pitch with context about each enquirer’s preferences.
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Work smarter by managing everything directly in AgentNet with no extra tools needed.
How to Access Lead Management #
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Log in to AgentNet.
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Click “Leads” in the navigation bar.
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View, label, and prioritise your enquiries using Lead Quality Tags and Behaviour-based Insights.
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Contact leads directly via WhatsApp, call, or email—right from your dashboard.
Understanding Your Leads Dashboard #
Every new enquiry now appears in your Leads Dashboard with the context you need to take action:
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Full Enquiry Details: See which listing they enquired about, source of enquiry, and time.
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Lead Type: Know if it’s a buyer, seller, or co-broking agent.
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Behaviour-based Insights: Get valuable information like preferred location, property type, budget and level of activity.
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Lead Quality Tags: Identify high-intent leads at a glance (Hot or Warm).
Taking Action
From the dashboard, you can:
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Contact leads directly via WhatsApp, call, or email.
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Add custom labels like “Viewing Booked,” “Follow-Up Next Week,” or “Closed.”
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Export leads to your own database or workflow for additional tracking
Important Update: Changes to Lead Management Features (Effective 1 Oct 2025) #
Previously, every new enquiry now appears in your Leads Dashboard with the context you need to take action:
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Full Enquiry Details: See which listing they enquired about, the source of enquiry, and the time.
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Lead Type: Know if it’s a buyer, seller, or co-broking agent.
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Lead Quality Tags: Identify high-intent leads at a glance (Hot or Warm).
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Behaviour-based Insights: Get valuable information like preferred location, property type, budget and level of activity.
From 1 Oct 2025, Lead Management features will be tied to Agent Packages, giving you complete control over your lead management.
Lead Management Features From 1 Oct (Quick View) #
| Feature | From 1 Oct |
|---|---|
| Lead Details | Available for All Agent Packages |
| Lead Type | Available for Silver and above |
| Lead Quality Tags | Available for Silver and above |
| Behaviour-based Insights | Available for Gold and above |
| Lead Labels | Available for Gold and above |
| Lead Download | Exclusive for Platinum |
| Lead Storage | Bronze & Silver: 1 year Gold & Platinum: 2 years |
Frequently Asked Questions #
Can I still use WhatsApp like usual?
Yes. Lead Management works alongside WhatsApp—you still reply like normal, but now with added context before you reach out.
What do “Hot” and “Warm” mean?
These tags show how active the enquirer is on PropertyGuru.
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Hot: Very active—frequent searches and multiple enquiries.
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Warm: Somewhat active—engaged but less frequent.
Why don’t some leads have a tag?
If the enquirer hasn’t been active recently or we lack enough info, no tag will appear. You’ll still see the full enquiry details.
Where do Behaviour-based Insights come from?
From what seekers do on PropertyGuru—searches, listings viewed, past enquiries—shared only with their consent.
What are some tips that you can leverage to make good use of Lead Management?
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Make labels your own. Use tags that match your workflow—e.g., “Viewing Booked”, “Recontact in 1 Month” or “Negotiation in Progress.”
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Clear your leads daily. New enquiries go cold fast. Responding quickly can turn an enquiry into a viewing within days.
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Don’t dismiss cold leads. Today’s “not ready” lead could become next month’s closing. Stay in touch.